Samantha is a positive, proactive and dynamic professional. She has a highly successful background spanning over 20 years in sales, marketing, operational delivery and business development within the care home sector.
Having held senior positions in the sector’s larger providers, such as Barchester Healthcare, Anchor Trust, Sanctuary Group and Excelcare, Samantha has the ideal experience to develop the Bracebridge Care portfolio - and the knowledge required to ensure its success.
Samantha is a non-exec Director of The Outstanding Society, holds a place on the HIN Advisory board and is a master practitioner in NLP. She was nominated for the Leaders in Care Award and the WAGs (Women Achieving Greatness in social care) awards where she was highly commended. Samantha was awarded the Chief Nurse Social Care Award in December 2022 for people who go above and beyond their roles. What’s more, she was also listed in the Power List 2022.
Samantha’s vision for Bracebridge Care is to build homes which integrate tightly with their local communities and provide places where people are proud to live and work.